Predicting the future accurately is a notoriously difficult task, but with enough data, experience, and insight it can be possible for industry professionals to offer a good glimpse of what the near future may hold.
One such professional is IT recruitment guru Marc Sumner, who has offered Channelweb.co.uk his insights into the five trends he believes hiring managers are likely to encounter more of in the next ten years inside the IT industry.
This is of particular interest in 2020, as the modern workforce and workplaces themselves continue their dramatic evolution.
Leverage online platforms
Sumner points out that Generation Z (people born between 1996 and 2015) joins the workforce this year, and these workers have different expectations of their employers and workspaces based on their lifelong experience with technology, the internet, and social media.
This, in turn, is affecting the hiring process, as more avenues than ever are available to people to get an impression of your business before they’ve even applied.
Sumner’s recommendation here is to evaluate social media and other online platforms where your business has a presence, and use them as mechanisms “…to promote your culture and values and actively engage with potential candidates”.
Keep them Engaged
Ensuring potential employees are engaged throughout the evaluation process is another important differentiator today and into the future. Sumner says engaged candidates are 38% more likely to accept a job offer.
And even though not everyone will be a successful applicant, those who feel engaged by the process will leave with a good impression of your organisation – a win for all.
Diversity will be key
Sumner goes on to say that a focus on diversity will also play a bigger role in the next decade, especially as studies conducted on the subject have concluded that companies with a diverse staff makeup “…were 35 per cent more likely to have financial returns higher than their industry average”.
Greater diversity, Sumner says, improves the flow of creative ideas and boosts public perception of companies, and he expects it to play a greater role than ever in the hiring process.
Whether a candidate wants to work for you or not can come down to how flexible your company is regarding things like remote working and flexi hours.
And as remote working is already normal in many companies, Sumner expects this to gain further traction.
The more flexible a company is, the more attractive working there will be for younger workers.
Hire with an eye towards retention
Hiring people is the easy part, it’s keeping them that’s the challenge. To this end, Sumner recommends not just hiring new staff, but hiring people with the potential to be tomorrow’s leaders.
He advocates creating a “growth and development plan” for every new hire that sets out their potential career path through your organisation, giving them insight into what their career path with you could look like.
Just the start?
These are just five trends Sumner has identified that he believes employers should be aware of going into the 2020s.
As technology changes, and things like AI and automation challenge conventional wisdom about why we work and what human jobs look like, the trends above could turn out to be the first few snowflakes of what could end up a massive avalanche of change in the workplaces of the next decade.
As Sumner says, “I don’t expect hiring to get any easier in 2020. That’s why it is essential to stay on top of the recruiting trends and latest industry developments to be able to improve how your company attracts and hires talent. Hopefully this gives you some ideas about how you can make your own recruitment processes better in 2020.”